cas Client Web Self-service

How good is the experience offered by UK brands?

Published on: March 04, 2016
Author: Pauline Ashenden - Demand Generation Manager

Over the past five years Eptica has regularly evaluated the multichannel customer experience offered by 100 of the UK’s biggest brands, across ten sectors. To do this we’ve posed as prospective customers, testing how easy it is to find information and answers to the routine questions that consumers might ask every day on the web and via email, chat and social media.Since we began,...