Customer Effort

The 5 trends brands need to address for improved customer service

Published on: January 25, 2017
Author: Pauline Ashenden - Demand Generation Manager

The latest Institute of Customer Service (ICS) UK Customer Satisfaction Index (UKCSI) has a positive message for everyone involved in customer service. Overall, consumer satisfaction has risen to 77.8, up 0.8 compared to January 2016, marking the fourth straight improvement in results. Satisfaction is at its highest since July 2013...