Retail Multichannel Study (2014)
The 2017 edition is available to download now.
UK retailers improving email customer service but failing to deliver on Twitter
The Eptica Multichannel Customer Experience Study found that email was the best performing channel for retail service, with 63% of questions answered, ahead of websites, which successfully provided answers to 60% of routine queries. Twitter brought up the rear, with just 33% of queries answered effectively. Eptica, evaluated ten leading UK retailers on their ability to provide answers to 10 routine questions via Email, Web Chat and Twitter.
Download the document
Please take a few moments to fill the information below.
You can unsubscribe at any time by clicking on the unsubscribe link in our emails. In accordance with the Data Protection Act you can exercise your right of access to information pertaining to you and ask for any corrections or deletions to be made, by contacting us at the following email address: dataprotection@eptica.com. More…