Time to make the customer experience mobile-first
Published on: April 29, 2015
Last week Google updated its search algorithm, rewarding mobile-friendly sites with higher rankings in search results. This is a further demonstration that we’re reaching a tipping point when it comes to how consumers interact with brands digitally. In fact, eMarketer estimates that this year UK adults will spend more time every day (2 hours 26 minutes) with their mobile devices, s...