Multichannel Study

Will 2014 be a Happy Christmas for retailers?

Published on: December 12, 2014
Author: Lloyd Buxton - Business Development

No retailer needs reminding that Christmas is the busiest time of the year, and a strong peak trading period can make the difference between success and failure for a business. There is therefore a real focus on ensuring that the shopping experience is as seamless as possible in order to drive sales. A key part of this is providing consumers with the information they need clearly and quickly, thro...