Trends & Markets

Balancing investment between digital and traditional customer service

Published on: September 16, 2016
Author: Derek Lewis

Many organizations are embracing digital transformation, making investments to enhance the customer experience they deliver on these digital channels, such as email, chat, the web and social media. However, new research from Accenture Strategy underlines the importance of offering a full range of channels to meet all consumer needs.

Can you afford to lose half your customers?

Published on: September 09, 2016
Author: Neil Cox - Account Manager

Recent research highlighted by customer service guru Shep Hyken demonstrates the importance of delivering an experience that meets the needs of your customers. It found that businesses in the US are losing $62 billion every year, due to people switching following poor customer service. Just under half of customers (49%) said they switched after a bad experience....

What do consumers want from brands today?

Published on: August 26, 2016
Author: Derek Lewis

Companies understand that meeting customer needs is central to business success. But it can be more difficult to find out what consumers value most when it comes to the overall experience – and what drives them to switch to rivals. New research from the Institute of Customer Service (ICS) therefore provides some vital insight - read on to find out more...

Why CEOs need to focus on customer experience

Published on: August 24, 2016
Author: Olivier Njamfa - CEO & Co-Founder

Customer experience (CX) is moving rapidly towards the top of the CEO agenda as businesses realize its importance to the bottom line. This move is being driven by a change in the relationship between customers and companies – with increased competition, digital disruption and the rise of social media, the balance of power has shifted towards the consumer.....

4 lessons from the Forrester CX Index

Published on: August 17, 2016
Author: Pauline Ashenden - Demand Generation Manager

Forrester has just published its 2016 US Customer Experience Index, providing an update on the state of CX across multiple sectors. Based on consumer research into how customer experience strengthens loyalty, it shows both individual company scores and how the wider economy is performing. Looking through the research, I can see four key trends for CX and customer service professionals...

Is customer service investment actually delivering?

Published on: July 27, 2016
Author: Pauline Ashenden - Demand Generation Manager

Despite the rising importance of customer service on both sides of the Atlantic, the UK is widely seen as lagging the United States when it comes to the experience that companies deliver. This is backed up by damning new consumer research commissioned by fixed-fee UK estate agent YOPA. It found that: 80% of Britons are frequently enraged by poor customer service...

What do millennials expect from customer service?

Published on: July 20, 2016
Author: Guest author: Chloe Hacquard

We hear a lot about the impact of millennials on customer service, and how they are driving change in customer service. We asked guest author and millennial Chloe Hacquard for her perspective.Millennials expect five things as standard from customer service:1. Being on social media and responding as fast as possibleIf there is an issue, the company concerned is already in a bad position. And, if at...

Delivering what US consumers want

Published on: July 08, 2016
Author: Chris Eideh - North American Sales Executive

Knowing your customers is at the heart of designing and delivering the right experience to engage with them successfully. So, McKinsey’s recent US Customer Sentiment Survey should be required reading for anyone involved in customer experience. First run in 2008 and based on a representative sample of consumers, it tracks how people feel about their financial prospects and...

Understanding 6 key trends in UK customer service

Published on: July 06, 2016
Author: Steve Nattress

Customers are increasingly demanding about the levels of service that they receive from brands. Given this pressure, along with the need to operate as efficiently as possible, how are contact centers evolving to meet changing needs? Providing a view into the industry, the UK Contact Centre Decision-Makers’ Guide from analysts Contact Babel provides a rich and detailed picture of...

Building a Customer Engagement Hub

Published on: July 01, 2016
Author: Pauline Ashenden - Demand Generation Manager

Delivering a seamless, high quality customer experience is extremely complex. It has to cover multiple channels, involve the whole company and also key partners, for example logistics companies for retailers, in a way that is invisible to the consumer, minimizing the amount of effort that they need to put into their purchase or interaction.Over time it has become even harder as new chann...

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