linguistics

The art of dating your customer

Published on: December 07, 2016
Author: Pauline Ashenden - Demand Generation Manager

Often when describing the customer relationship, companies talk about beating competitors to win and retain consumers. This is obviously true at a basic level – after all, you will be judged against rivals in terms of factors such as speed of service, helpfulness of staff and price of products. However, it can only take you so far....

The 3 dimensions of customer service conversations

Published on: November 02, 2016
Author: Laurence Chami - Managing Director

Organizations today receive a growing number of incoming emails and social media messages from consumers. At the same time the range and scope of these interactions is also expanding – essentially consumers today want to be able to have conversations with brands, on their channel of choice, in order to find out information, solve problems and to give feedback.

6 factors driving contact center change

Published on: October 26, 2016
Author: Dharmesh Ghedia

With customer service being at the top of the business agenda for organizations, what are the trends that are impacting contact centers? To find out, analyst ContactBabel surveyed 216 UK contact center managers and directors. Reading through the results, six key conclusions stand out..

Falling through the gaps – email and the insurance industry

Published on: October 19, 2016
Author: Chris Eideh - North American Sales Executive

Earlier this month, we published the 2016 Eptica Insurance Multichannel Customer Experience Study, which evaluated how insurers in the US, across ten sectors are meeting the challenge of new digital channels for customer service. To do this, we researched their ability to answer routine questions on five digital channels....

Is it really time for your company to embrace chatbots?

Published on: October 12, 2016
Author: Olivier Njamfa - CEO & Co-Founder

One of the most talked about current trends in customer experience is the rise of chatbots, with many companies investigating using them to interact with customers on messaging apps. Is it really time for your company to embrace them?

Balancing investment between digital and traditional customer service

Published on: September 16, 2016
Author: Derek Lewis

Many organizations are embracing digital transformation, making investments to enhance the customer experience they deliver on these digital channels, such as email, chat, the web and social media. However, new research from Accenture Strategy underlines the importance of offering a full range of channels to meet all consumer needs.

The importance of understanding language in customer service

Published on: September 07, 2016
Author: Chris Eideh - North American Sales Executive

People use a whole range of different words to refer to your products – many will differ from those words that your organization uses internally. For example, research found that there are 57 names for the humble TV remote control, including the flipper, the changer and even the doofangle. This wide range of language can create problems for customer service...

Why email is more important than ever for customer service

Published on: August 19, 2016
Author: Neil Cox - Account Manager

While it is widely considered a mature channel, email is becoming more, not less important when it comes to customer service. Consumers value its ease of use and full audit trail, while the rise of mobile makes it even faster and simpler to contact companies using email. Expectations are high – customers demand fast, high quality responses that answer their questions. This puts a strain on...

Bringing light to digital customer service

Published on: August 10, 2016
Author: Steve Nattress

Imagine having a conversation in a pitch black room. You can’t see the person you are talking to and their tone of voice shows no emotion at all. You can’t tell if they are happy, angry or sad, or even why they are talking to you. You might as well be talking to a robot. Building empathy – or even understanding them clearly – is almost impossible.Sound far-fetched? For most...

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