Businesses today operate in a world of ever-changing regulations with the insurance industry a perfect case in point. Companies already need to comply with rules such as the Financial Services Authority’s Treating Customers Fairly (TCF) initiative as well as ensuring the meet tightening solvency regulations.The new financial year will see a new regulation become law. On April 6, the Consumer...
Delivering a compelling customer experience to people paying income tax is always going to be difficult. The combination of complex forms and cost mean that many consumers rate the experience as marginally better, but financially more painful, than having a tooth removed.For HM Revenue and Customs (HMRC) in the UK, the scale of its operations also provides a logistical challenge. In the 2011/12 fi...
Insurers today are facing growing challenges. The rise of the internet, greater competition, diminished customer loyalty and increased claim costs all require a radical shift in approach if insurers are to survive. It is no exaggeration to compare the sector to retail – where the damage caused by changing consumer behaviour has decimated traditional high street players.Efficiently delivering...
Whether through advertising, search engine optimisation or simply building brand recognition companies invest significant resources in driving traffic to their websites. Then the customer journey begins in earnest, as organisations aim to move website visitors from browsers to buyers. Whatever you are selling, from books to insurance, it is vital that customers are guided through the process and p...
With the English weather remaining drab and grey and Easter coming up, many people are looking to book their summer holidays. But how they do it has changed dramatically over the last ten years due to the internet. The traditional trip to the High Street travel agent has been replaced by the web, which provides virtually unlimited choice of countries, flights, destinations and places to stay.Accor...
Despite the growth of other channels, email is still the first choice for a large number of consumers when it comes to contacting organisations. It provides a full audit trail for customers (and companies) and people often feel it is the best way to raise specific complex or technical questions – provided of course, you get a fast, accurate answer.Independently testing the quality of the ema...
There’s a lot of talk about the need to provide consumers with a superior customer experience. But how do organisations begin to implement a customer experience programme, who should be in charge and how does it differ from existing customer service activities?Eptica’s own research has highlighted a pressing need to improve the customer experience. The 2012 Eptica Multichannel Customer...
Successfully engaging with customers is critical to every organisation. Whether private or public sector, everyone needs to deliver the best possible experience to their stakeholders if they want to survive and flourish in today’s challenging economy. And the responsibility for delivering customer engagement spans the whole company – from customer service to marketing, sales and operat...
Amidst all the bad news on the high street there is one bright spot when it comes to physical retailing – the shopping centre. Despite national figures that show 1 in 7 British shops are currently unoccupied, there is major growth in high end shopping centres that act as destinations for consumers. In fact rents are rising by 5-6% in larger centres with very few shops left empty and multiple...
Eptica has been named in Gartner’s February 2013 Magic Quadrant for CRM Web Customer Service (WCS) Applications, marking the third consecutive year that the company has been included in the Magic Quadrant which contains just 13 companies worldwide.This continued inclusion follows a year of accelerating growth for Eptica. In 2012 the company raised £5.7m in a new funding round from new ...