Customer Service

5 Areas to focus on for customer engagement

Published on: September 26, 2014
Author: Pauline Ashenden - Demand Generation Manager

This week’s Eptica Customer Day brought together customer service professionals from multiple sectors, enabling them to compare best practice and learn from each other.  It was also a great opportunity to tap into the experience that Eptica has gained working on multichannel customer experience strategies and implementations around the world. My thanks again to all those who attended, i...

Reducing complaints in the water industry

Published on: September 24, 2014
Author: Derek Lewis

At a time when consumers are getting ever more demanding, it is good to see that complaints have fallen over the last year in one sector. According to the Consumer Council for Water, an industry watchdog, written complaints made by customers to their water providers have fallen by 18% in 2013/14 compared with the previous year in England and Wales. While four water companies did record a rise in c...

Flying high? The state of customer experience in the airline industry

Published on: September 19, 2014
Author: Lloyd Buxton - Business Development

Like many industries, the internet has radically changed the airline industry. It has altered the role of travel agents and led to an elimination of analogue, paper-based processes as it has moved to a digital-led model. At the same time competition has increased exponentially, with newer airlines with lower cost-bases further disrupting the sector.Avoiding the social media #failConsequently, the ...

Transforming Customer Service with Technology

Published on: September 17, 2014
Author: Pauline Ashenden - Demand Generation Manager

Today, businesses understand that they need to engage with customers, whatever the channel, if they want to be successful. Customers are demanding more, across every sector, and, with social media, they have a megaphone to publicise their experiences (good or bad), instantly, around the globe. The number of interactions is increasing dramatically and consumers want faster answers than ever before....

Happy birthday email!

Published on: September 12, 2014
Author: Dharmesh Ghedia

It may surprise people that this year marks the 32nd birthday of email, with the original copyright on a program to send and receive emails granted in 1982. That is seven years before Tim Berners-Lee developed the World Wide Web while working at CERN. Over the last 30+ years email has changed the way we communicate at work and play with 114.8 billion emails now sent on a daily basis. And this...

Moving from monologue to dialogue with customers

Published on: September 10, 2014
Author: Pauline Ashenden - Demand Generation Manager

Organisations need to radically change how they interact with their customers proclaimed Jo Causon, CEO of the Institute of Customer Service (ICS) in a recent speech.  In her state of the nation address, she highlighted how the balance of power has shifted dramatically from companies to their customers. While many organisations see this swing as a threat, it can actually deliver benefits to t...

The Changing Face of Customer Technology

Published on: September 03, 2014
Author: Robin Tandon - Senior Product Marketing Director

From the contact centre to the web and mobile, technology is central to how organisations interact with their customers to deliver an enhanced experience. Consequently it seems hard to believe that the Customer Relationship Management (CRM) software market is now over 20 years old. The appetite for CRM software remains as healthy as ever. According to Gartner it is growing at an impressive 13.7% g...

6 Top Trends Driving Customer Expectations

Published on: August 27, 2014
Author: Pauline Ashenden - Demand Generation Manager

Every business understands that today’s customers are demanding more – and are happy to move to the competition if they don’t receive what they are looking for. However, breaking these demands down into specific areas can be difficult, so those involved with customer experience should take a look at a recent Forbes blog post by customer service expert Micah Solomon as it gives mo...

Customer Service and the Commonwealth Games

Published on: August 23, 2014
Author: Pauline Ashenden - Demand Generation Manager

Tickets for the 2014 Commonwealth Games have just gone on sale, and organisers are reporting high demand. The 11 day games, which begin on 23 July 2014, will see 4,500 athletes from across the world compete in 17 sports across 14 venues in Glasgow. Given the overwhelming triumph of the London 2012 Olympics, Glasgow will be hoping for a similar success story, boosting the Scottish economy and inspi...

Delighting your customers through getting the basics right

Published on: August 22, 2014
Author: Anne-Merete Jensen - Senior Business Consultant

There are lots of stories about companies that have delighted their customers. Take Sainsbury’s renaming its Tiger Bread based on feedback from a three year old girl that it looked more Giraffe-like or US restaurant Morton’s Steakhouse delivering a meal to an arriving passenger who tweeted, asking to be met by a porterhouse at Newark Airport.Examples like this are undoubtedly good PR a...

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