Successfully engaging with customers is critical to every organisation. Whether private or public sector, everyone needs to deliver the best possible experience to their stakeholders if they want to survive and flourish in today’s challenging economy. And the responsibility for delivering customer engagement spans the whole company – from customer service to marketing, sales and operat...
Eptica has been named in Gartner’s February 2013 Magic Quadrant for CRM Web Customer Service (WCS) Applications, marking the third consecutive year that the company has been included in the Magic Quadrant which contains just 13 companies worldwide.This continued inclusion follows a year of accelerating growth for Eptica. In 2012 the company raised £5.7m in a new funding round from new ...
Insurance is an industry that has been radically changed by the rise of the internet. The move online has increased competition, particularly with the growth of price comparison sites which have slashed margins and made customer loyalty a thing of the past. But moving to this new, multichannel, customer-centric and low margin world is proving to be a major struggle for many insurers still hampered...
When contact centres first opened they focused overwhelmingly on the telephone channel – indeed most were referred to as call centres for that very reason. As customer service has developed and become multichannel, email, web, chat and now social media have been added to the customer service mix, all normally handled by the same contact centre.However, the growth of multichannel service does...
The need for customer service teams to embrace social media is growing, as more and more consumers use the likes of Twitter and Facebook to ask questions, complain and share their experiences of brands. In our own research we’ve seen that more and more UK companies are now making social media part of their strategy. The 2012 Eptica Multichannel Customer Experience Study found that 70% and 64...
The current wintry conditions are leading to treacherous driving conditions, travel disruption and the closure of thousands of schools across the UK. It is also having a major impact on customer service. Contact centres are receiving an increased volume of calls, emails and tweets from consumers looking for information, complaining about delays and seeking help.The weather doesn’t just impac...
Train operators are often the target of complaints of poor customer service. Indeed, the Eptica Social Customer Service Study found that 14% of those in the South East had taken to social media to criticise train companies. Add in recent, above inflation, fare rises and record numbers of passengers leading to overcrowding on some routes and you can see why many commuters are unhappy with the servi...
It is fair to say that the rise of social media worries many organisations. It provides a very public way for customers to communicate with you and to complain. And unlike traditional channels such as email and phone, what customers say (and how you respond) is visible to the entire world. This, and the widespread belief that social media is solely used for negative comments mean some companies ha...
Eptica today announced that it has acquired multilingual semantic search engine and sentiment analysis software developer Lingway. The addition of Lingway’s advanced search technology will further strengthen Eptica’s multichannel customer service suite, improving the experience for consumers. Following on from its successful fund raising round earlier in 2012, the new acquisition demon...
When it comes to customer service, consumer expectations only move in one direction – upwards. The combination of excellent service from market leading companies and increasingly high standards are continually raising the bar. This means companies need to be continually investing in improving their service to delight customers and match their peers.The perfect example of these increased expe...